Hogar Noticias El objetivo de la inversión de Kadokawa de Sony de 9000 IP originales por año

El objetivo de la inversión de Kadokawa de Sony de 9000 IP originales por año

Autor: Scarlett Mar 04,2025

Kadokawa, ahora una subsidiaria del Grupo de Sony, apunta ambiciosamente a 9,000 publicaciones originales de IP originales anualmente por el año fiscal 2027. Esto representa un aumento del 50% de su producción de 2023.

El objetivo de la inversión de Kadokawa de Sony de 9000 IP originales por año

Esta expansión agresiva sigue la importante inversión de Sony, adquiriendo una participación del 10% en Kadokawa. El presidente Takehi Natsuno, en una entrevista con Nikkei, describió un plan que aprovecha la red de distribución global de Sony para ampliar el alcance internacional de Kadokawa. También se proyecta un objetivo interino de 7,000 títulos de Fiscal 2025.

El objetivo de la inversión de Kadokawa de Sony de 9000 IP originales por año

Para apoyar este crecimiento, Kadokawa planea aumentar su personal editorial en un 40%, con el objetivo de aproximadamente 1,000 empleados. Esta expansión estratégica prioriza la eficiencia para evitar el exceso de personal al tiempo que alcanza objetivos ambiciosos.

El objetivo de la inversión de Kadokawa de Sony de 9000 IP originales por año

La estrategia de Kadokawa incluye un enfoque de "mezcla de medios", expandiendo las IP a las adaptaciones de anime y juegos. Natsuno enfatizó el objetivo de crear un sistema donde el contenido diverso conduce a grandes éxitos. Esta asociación sinérgica beneficia a Sony, particularmente Crunchyroll, su plataforma de transmisión de anime con más de 15 millones de suscriptores. La colaboración enriquecerá la biblioteca de anime de Crunchyroll con la extensa cartera de IP de Kadokawa.

El objetivo de la inversión de Kadokawa de Sony de 9000 IP originales por año

La impresionante biblioteca IP de Kadokawa incluye títulos como Bungo Stray Dogs , Oshi No Ko , The Rising of the Shield Hero y My Happy Matrimonio , junto con el videojuego IPS como Elden Ring y la serie Danganronpa .

El objetivo de la inversión de Kadokawa de Sony de 9000 IP originales por año

El interés de Sony en la expansión multimedia, incluidas las adaptaciones de acción en vivo y las coproducciones de anime, se alinea perfectamente con las ambiciones de Kadokawa, creando una poderosa asociación para la penetración del mercado global.

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Persona 5: Phantom X is a mobile game developed by Atlus and released in Japan and some regions as a mobile RPG for iOS and Android in 2023.
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✅ How to Pre-Register (if available in your region):

Open the Google Play Store on your Android device.
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