"Ex-Nintendo PR Managers Furious Over Switch 2 Leaks"

Recent leaks about the upcoming Nintendo Switch 2 have stirred significant turmoil within Nintendo of America, according to two former staff members, Kit Ellis and Krysta Yang. These leaks, which include details on the console's alleged reveal date, anticipated games, and even mockup images of the device itself, have been labeled "unofficial" by Nintendo. The leaks have not only disrupted internal operations but also compromised Nintendo's ability to surprise its fans with the new console's launch.

In a detailed discussion on their YouTube channel, Ellis and Yang, both former PR managers with over a decade at Nintendo, shared insights into the chaos caused by these leaks. Yang emphasized the high level of frustration within the company, humorously noting the intensity of internal communications, "I am 100% sure that they are really mad, to the most severe level. We joke around about the hot exclamation mark emails. They are hot hot hot."

The duo highlighted the stressful environment these leaks create for Nintendo's staff, who are now juggling leak investigations alongside their regular duties. "It's a highly chaotic situation in there right now and a real pressure cooker," Yang stated. Despite the chaos, Ellis expressed confidence in Nintendo's investigative team, "They do have very good people who investigate these things. They will eventually get to the bottom of it."

Genki Nintendo Switch Mockup Images from CES 2025

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Both Ellis and Yang firmly rejected any speculation that Nintendo might be orchestrating these leaks intentionally. "Nintendo did not do this on purpose," Ellis asserted, recalling mandatory lectures on the importance of surprise in product reveals. "Nothing we do is more important than surprising, and we would sit there and say, 'we get it,'" he added. The leaks are seen as a major disruption to Nintendo's plans to announce and launch the Switch 2, a process already fraught with challenges.

In response to these breaches, Ellis suggested that Nintendo will likely reassess its product security measures. He pointed out that it's been eight years since the original Switch's launch in March 2017, and the company's procedures for hardware reveals might require an update.

While the leaks have fueled fan speculation, Nintendo has yet to officially unveil the Switch 2. However, the company has confirmed a few key details: the Switch 2 will be backward-compatible with original Switch games and will feature Nintendo Switch Online. A formal announcement is expected in the first quarter of this year, but the console's release is not anticipated until April 2025 at the earliest, as it falls outside Nintendo's current financial year.