《藍色小羊》成2025年流媒體收視冠軍，力壓《俠探傑克》《老友記》及《魷魚遊戲》

It appears to be exactly what audiences desire. Nielsen has released its Top 20 streaming charts for the first half of the year, revealing that viewers are tuning in more frequently to acquired content than to original programming.

看來這正是觀眾所渴望的。尼爾森釋出了上半年的前20名流媒體排行榜，顯示觀眾觀看已購內容的頻率高於原創節目。

The cherished children's series Bluey led the overall rankings with an impressive 25.1 billion minutes viewed between January and June. Even the final entry on the list—Comedy Central’s South Park, which is currently embroiled in controversy—delivered remarkable results at number 20, accumulating 10.5 billion watched minutes.

備受喜愛的兒童劇集《布魯伊》以1月至6月間令人矚目的251億分鐘觀看量位居總榜首位。即使是榜單最後一位——目前陷入爭議的喜劇中心《南方公園》，也在第20名取得了顯著成績，累計觀看時長達105億分鐘。

Only three original titles secured spots on the overall chart: Netflix's hits Squid Game and The Night Agent, along with Prime Video's Reacher. Notably, Squid Game—which has remained viral since its September 2021 premiere and continues to attract a loyal audience heading into its final season—was the sole original series to crack the top 10 of the overall list, logging over 15 billion minutes of viewing time.

僅有三部原創作品躋身總榜：Netflix的熱門劇集《魷魚遊戲》和《暗夜情報員》，以及Prime Video的《雷徹》。值得注意的是，《魷魚遊戲》自2021年9月首播以來一直持續走紅，並在最終季來臨前繼續吸引忠實觀眾，成為唯一進入總榜前十的原創劇集，觀看時長超過150億分鐘。

Interestingly, these figures reflect only the aftermath of Season 2's release in January and exclude the initial days the show was available, which will undoubtedly drive the numbers higher. Additionally, this count does not yet include the premiere of Season 3 in late June.

有趣的是，這些資料僅反映了1月第二季播出後的情況，並未包含該劇上線初期的幾天，這無疑會使數字進一步攀升。此外，該統計尚未包含6月底第三季的首播資料。

The rankings for streaming originals also revealed some notable trends, with Stranger Things standing out prominently. The Netflix favorite ranked at No. 17 with just over 5 billion minutes viewed, a figure that might initially seem modest. However, given that no new episodes have been released in three years, it is evident that fans are rewatching the series ahead of its final season premiere later this year.

流媒體原創作品的排名也揭示了一些顯著趨勢，《怪奇物語》尤為突出。這部Netflix的熱門劇集以略超50億的觀看時長排名第17位，這一數字起初看似不高。然而，鑑於該劇已有三年未播出新集，顯然粉絲們在今年晚些時候最終季首播前正在重刷該劇。

The current landscape of streaming is fascinating, but one thing remains certain: viewers consistently gravitate toward what they enjoy.

當前的流媒體格局引人入勝，但有一點始終不變：觀眾總是傾向於他們喜愛的內容。