《蓝色小羊》成2025年流媒体收视冠军,力压《侠探杰克》《老友记》及《鱿鱼游戏》

作者: Jacob Sep 09,2026

It appears to be exactly what audiences desire. Nielsen has released its Top 20 streaming charts for the first half of the year, revealing that viewers are tuning in more frequently to acquired content than to original programming.

看来这正是观众所渴望的。尼尔森发布了上半年的前20名流媒体排行榜,显示观众观看已购内容的频率高于原创节目。

The cherished children's series Bluey led the overall rankings with an impressive 25.1 billion minutes viewed between January and June. Even the final entry on the list—Comedy Central’s South Park, which is currently embroiled in controversy—delivered remarkable results at number 20, accumulating 10.5 billion watched minutes.

备受喜爱的儿童剧集《布鲁伊》以1月至6月间令人瞩目的251亿分钟观看量位居总榜首位。即使是榜单最后一位——目前陷入争议的喜剧中心《南方公园》,也在第20名取得了显著成绩,累计观看时长达105亿分钟。

Only three original titles secured spots on the overall chart: Netflix's hits Squid Game and The Night Agent, along with Prime Video's Reacher. Notably, Squid Game—which has remained viral since its September 2021 premiere and continues to attract a loyal audience heading into its final season—was the sole original series to crack the top 10 of the overall list, logging over 15 billion minutes of viewing time.

仅有三部原创作品跻身总榜:Netflix的热门剧集《鱿鱼游戏》和《暗夜情报员》,以及Prime Video的《雷彻》。值得注意的是,《鱿鱼游戏》自2021年9月首播以来一直持续走红,并在最终季来临前继续吸引忠实观众,成为唯一进入总榜前十的原创剧集,观看时长超过150亿分钟。

Interestingly, these figures reflect only the aftermath of Season 2's release in January and exclude the initial days the show was available, which will undoubtedly drive the numbers higher. Additionally, this count does not yet include the premiere of Season 3 in late June.

有趣的是,这些数据仅反映了1月第二季播出后的情况,并未包含该剧上线初期的几天,这无疑会使数字进一步攀升。此外,该统计尚未包含6月底第三季的首播数据。

The rankings for streaming originals also revealed some notable trends, with Stranger Things standing out prominently. The Netflix favorite ranked at No. 17 with just over 5 billion minutes viewed, a figure that might initially seem modest. However, given that no new episodes have been released in three years, it is evident that fans are rewatching the series ahead of its final season premiere later this year.

流媒体原创作品的排名也揭示了一些显著趋势,《怪奇物语》尤为突出。这部Netflix的热门剧集以略超50亿的观看时长排名第17位,这一数字起初看似不高。然而,鉴于该剧已有三年未播出新集,显然粉丝们在今年晚些时候最终季首播前正在重刷该剧。

The current landscape of streaming is fascinating, but one thing remains certain: viewers consistently gravitate toward what they enjoy.

当前的流媒体格局引人入胜,但有一点始终不变:观众总是倾向于他们喜爱的内容。