Exclusive: Genshin Impact and McDonald's Tease Enigmatic Collaboration

Get ready for a delicious crossover! Genshin Impact and McDonald's are teaming up for a highly anticipated collaboration. Here's what we know so far.

Genshin Impact x McDonald's: A Teyvat Treat

The collaboration was first hinted at through playful social media exchanges. McDonald's initiated the conversation, prompting fans to participate in a cryptic guessing game. Genshin Impact responded with a playful image of Paimon sporting a McDonald's hat, confirming the exciting partnership.

Further cryptic clues followed, with Genshin Impact posting an image of in-game items whose initials cleverly spelled out "McDonald's." McDonald's social media profiles then updated with Genshin-themed elements, officially announcing a "new quest" launching September 17th.

This collaboration has been brewing for quite some time. McDonald's even teased the partnership over a year ago, referencing Genshin Impact's Fontaine update.

Genshin Impact has a history of successful collaborations, partnering with various brands, including Horizon: Zero Dawn and Cadillac. Previous collaborations with fast-food chains, such as KFC in China, have resulted in exclusive in-game items and limited-edition merchandise.

This McDonald's collaboration has the potential for global reach, unlike the KFC partnership which was limited to China. The updated McDonald's US Facebook page hints at a broader international rollout.

What exciting in-game items or promotions await us? We'll have to wait until September 17th to find out!