Hitman: World of Assassination Passes Astonishing Player Milestone

Hitman: World of Assassination Reaches 75 Million Players, a Monumental Milestone for IO Interactive

IO Interactive proudly announced that Hitman: World of Assassination has surpassed a remarkable 75 million players. This impressive player count includes those who downloaded the free starter pack and those who experienced the game through Xbox Game Pass during its two-year availability. This achievement solidifies Hitman: World of Assassination as potentially IO Interactive's most successful title to date.

It's important to note that World of Assassination isn't a single game, but a compilation of the latest Hitman trilogy. Following the release of Hitman 3, IO Interactive cleverly bundled the three titles into one package (though still available for individual purchase). This combined trilogy was re-released for PC and consoles in January 2023 and later made its debut on the Meta Quest 3 in September 2024.

On January 10th, IO Interactive celebrated this "monumental" achievement on Twitter, highlighting their current strong business position. While specific contributing factors weren't detailed, Hitman 3 likely played a significant role, given previous sales data suggesting it outperformed its predecessor in key markets such as the UK.

Xbox Game Pass and the Free Starter Pack: Key Drivers of Success

The game's two-year presence on Xbox Game Pass (until January 2024) significantly boosted player numbers. Equally impactful was the free starter pack offered since the game's 2021 launch, along with free demos for the first two trilogy entries. These initiatives broadened the game's reach considerably.

Hitman Series on Hiatus, New Projects on the Horizon

While Hitman: World of Assassination continues to receive content updates (Elusive Targets, etc.), IO Interactive's current focus lies elsewhere. The studio is currently developing two new projects: Project 007, a James Bond game in development since 2020, and Project Fantasy, a new IP announced in 2023 that explores a fantastical setting, marking a departure from IO Interactive's established style.